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From a guy's perspective, the number of underwear he should own is 12. It includes underwear briefs, men’s trunks, boxers shorts etc. This guy is peculiar because he also takes three showers a day, it is not how an average man behaves. We are also not sure if many men...

The You that is hardworking, meticulous about their grooming habits, and will always turn on the video option on a Zoom call, even if it is at 9 am! There is of course no beating you in terms of freshness and your hygiene habits, you already get brownie points for those.

Did you ever realize that not getting your sleepwear right may have been the reason for the streak of bad nights sleep you had been getting off late? Or that you needed to have a men’s nightwear set or men’s pyjama cotton? Or the fact that you needed a nightwear...

2020 has been a year of many firsts. After having lived through months of lockdown and adapting to the new alternative lifestyles, we have made this transition the current accepted normal. Along with many aspects of our lives that have merged together, fashion too has taken a very transformative route,...

It is an undeniable fact that most guys have a tough time figuring out their sense of style and aesthetics. What could be even tougher than this is getting your basics right!

For the last couple of years, the fashion industry has been experimenting like never before. We’ve witnessed newer fashion innovations and seen clothing that’s both stylish and practical. Luckily, track pants have also upgraded with the times. Loungewear has become more stylish than ever before and can be worn anywhere....

If you’re a regular gym buff or if you recently started working out, then you must know about the daunting gym challenges that await. No, it’s not just the exercise difficulty or heavy-lifting we’re talking about—it’s the sweaty gym clothes and changing-room etiquette.Lifting weights & carrying out heavy cardio exercises...

If you are someone who cares deeply for the environment and believes in sustainable alternatives, then why not elevate your fashion to meet your personality? Ethical clothing is currently the biggest buzzword in the fashion industry, and that’s because it has never been cooler to care for the environment and...

Loungewear is a casual attire that provides an appropriate look while making you feel exceedingly comfortable. Lounge fashion doesn’t involve your out-of-the-bed PJs or everyday denims that are way less comfortable and casual than loungewear. So what exactly is included in loungewear? Premium-quality T-shirts, lounge pants, shorts, and sneakers, amongst...