NEWS

FORBES INDIA

Posted on 02 November 2023|BY XYXX Apparels Private Limited

Yogesh Kabra and the X-factor.

Yogesh Kabra is disrupting the men's premium innerwear segment with XYXX. Can he take on the market leaders?

INC42

Posted on 02 November 2023|BY XYXX Apparels Private Limited

XYXX Combines Style And Comfort To Reimagine Men’s Innerwear.

It aims to make innerwear fashionable for Indian men with no compromise on quality

 

INDIAN RETAILER

Posted on 01 November 2023|BY XYXX Apparels Private Limited

XYXX Unveils Hype and Code, Athleisure to make #EverydayElevated

Crafted for the discerning Indian man, XYXX - a premium men’s innerwear and loungewear label launched two new athleisure lines - elevated basics that focus on comfort, functionality, and fashion-forward sensibilities to make your #EverydayElevated. 

ET BRAND EQUITY

Posted on 01 November 2023|BY XYXX Apparels Private Limited

KL Rahul says 'Play Your Way' in XYXX's new campaign

The campaign kicks off with a visually stunning film featuring Rahul deep in thought during a pivotal moment during a match. The objective is to show that when Rahul is faced with an on field situation where he has...