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Posted on 12 June 2026|BY XYXX Apparels Private Limited

XYXX turns Da Vinci and Shakespeare into creators in new content series

XYXX is rewriting history, not in textbooks but in briefs. The homegrown menswear lifestyle brand has launched an interactive content series titled History in Briefs to introduce its new Tactel innerwear line.

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Posted on 12 June 2026|BY XYXX Apparels Private Limited

XYXX’s ‘History in Briefs’ Campaign Puts a Satirical Spin on Legends and Innerwear

XYXX is rewriting history – not in textbooks, but in briefs. With its newly launched interactive content series- History in Briefs, the homegrown menswear lifestyle brand introduces its new Tactel innerwear line, turning legendary figures like...

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Posted on 11 June 2026|BY XYXX Apparels Private Limited

XYXX's new campaign puts a satirical spin on legends and innerwear

XYXX, a men's lifestyle brand, introduces 'History in Briefs'. This interactive series promotes their new Tactel innerwear. It reimagines historical figures as modern creators. Leonardo da Vinci and William Shakespeare feature in initial films. They humorously highlight the product's...

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Posted on 11 June 2026|BY XYXX Apparels Private Limited

In the latest episode, William Shakespeare appears in a modern podcast setting, offering humorous insights on love while linking wisdom to staying ‘dry’