BRAND EQUITY
XYXX’s new campaign celebrates the everyday hustlers, quiet movers and shakers The brand film featuring Eklavya Sood brings alive XYXX’s philosophy of#LiveBetterWearBetter through the lens of a modern Indian man.
FASHION NETWORK
Lifestyle brand XYXX aims for 50% to 70% growth in FY24 Men’s lifestyle brand XYXX is targeting between 50% and 70% growth this financial year and expects to see around 50% year-on-year growth annually for the coming 10 years. The brand plans to continue to expand both its exclusive brand outlets and presence...
AFAQS!
XYXX's #LiveBetterWearBetter campaign celebrates the everyday hustlers and modern men #LiveBetterWearBetter: XYXX’s new campaign celebrates the everyday hustlers, quiet movers & shakers
INC42
XYXX Combines Style And Comfort To Reimagine Men’s Innerwear. It aims to make innerwear fashionable for Indian men with no compromise on quality
