News

35 Stories

news-article-image-indian-retailer-xyxx-expands-into-swimwear-with-high-performance-quick-dry-shorts

INDIAN RETAILER

XYXX Expands Into Swimwear with High-Performance Quick Dry Shorts Men’s lifestyle brand XYXX, known for revolutionizing innerwear and com...

news-article-image-indian-retailer-xyxx-sets-a-new-standard-with-launch-of-seamless-element-invisible-vest

INDIAN RETAILER

XYXX Sets a New Standard with Launch of Seamless Element Invisible Vest India’s premium men’s lifestyle brand XYXX has launched the ‘Elem...

news-article-image-dfu-publications-xyxx-launches-indias-first-seamless-vest-for-men

DFU PUBLICATIONS

XYXX launches India’s first seamless vest for men Men's lifestyle brand XYXX has launched India’s first seamless vest for men, the ‘Eleme...

LIFE STYLE ASIA

LIFE STYLE ASIA

How XYXX incorporates functional style in their foray into Athleisure Homegrown menswear label XYXX is known for their comfortable innerw...

SOCIAL SAMOSA

SOCIAL SAMOSA

XYXX's new campaign speaks to the modern man about #livebetterwearbetter The campaign captures XYXX’s brand philosophy of #LiveBetterW...

ET RETAIL ECONOMIC TIMES

ET RETAIL ECONOMIC TIMES

Men's innerwear brand XYXX foresees 50 pc YoY growth for next 10 years At present, 50 per cent of the revenue of the brand is contributed...

FORBES INDIA

FORBES INDIA

Yogesh Kabra and the X-factor. Yogesh Kabra is disrupting the men's premium innerwear segment with XYXX. Can he take on the market leaders?

BEST MEDIA INFO

BEST MEDIA INFO

XYXX's #LiveBetterWearBetter campaign celebrates everyday hustlers, quiet movers and shakers The brand film featuring Eklavya Sood brings...

IMAGESBOF

IMAGESBOF

XYXX expands retail presence with new stores in Surat and Mumbai In a significant move, XYXX, the men’s lifestyle label, has inaugurated ...

APPAREL RESOURCES

APPAREL RESOURCES

Men’s innerwear brand XYXX targeting 50-70 per cent growth this fiscal Men’s inner FY ‘2wear brand XYXX, which closed the last fiscal wit...

BRAND EQUITY

BRAND EQUITY

XYXX’s new campaign celebrates the everyday hustlers, quiet movers and shakers The brand film featuring Eklavya Sood brings alive XYXX’s ...

FASHION NETWORK

FASHION NETWORK

Lifestyle brand XYXX aims for 50% to 70% growth in FY24 Men’s lifestyle brand XYXX is targeting between 50% and 70% growth this financi...

AFAQS!

AFAQS!

XYXX's #LiveBetterWearBetter campaign celebrates the everyday hustlers and modern men #LiveBetterWearBetter: XYXX’s new campaign celebrat...

INC42

INC42

XYXX Combines Style And Comfort To Reimagine Men’s Innerwear. It aims to make innerwear fashionable for Indian men with no compromise on ...

INDIAN RETAILER

INDIAN RETAILER

XYXX Unveils Hype and Code, Athleisure to make #EverydayElevated Crafted for the discerning Indian man, XYXX - a premium men’s innerwear ...

ET BRAND EQUITY

ET BRAND EQUITY

KL Rahul says 'Play Your Way' in XYXX's new campaign The campaign kicks off with a visually stunning film featuring Rahul deep in thought...

THE HINDU BUSINESS LINE

THE HINDU BUSINESS LINE

Lifestyle brand XYXX raises ₹110 cr Series C funding round led by Amazon Smbhav Venture Fund. XYXX retails on 14 digital marketplaces suc...