Article

In The New Normal, Casual Meets Formal

2020 has been a year of many firsts. After having lived through months of lockdown and adapting to the new alternative lifestyles, we have made this transition the current accepted normal. Along with many aspects of our lives that have merged together, fashion too has taken a very transformative route,...

Comfort Pyjamas That Can Be Worn All Day Long!

Previously men's fashion collections were limited to the black and blue colours only. With the evolution of the glamour industry, it seems there is an up-gradation to men's fashion and attire collection. Nowadays, not only do you get a wide variety of men's apparels but also in various prints and...

How Should Boxers Ideally Fit?

Whether you’re new to the scene of boxers or someone who swears by them, men’s boxers are the pinnacle of comfort. They offer a fit that is so relaxed that you can finally cop-out of the sticky discomfort of clinging briefs during summers. Men’s boxers are roomy and built to...

Effect Of Tight Underwear On Men's Fertility

Men’s fertility has always been scrutinized when it comes to linking the effects of wearing tight underwear with fertility. Male genitals that are often portrayed as being symbols of strength and masculinity - are not really that tough. Surprised?  

Underwear Allergy: A Series Of Unfortunate Events

Imagine you are going somewhere through the dusty roads of your locality, and immediately you start to sneeze. Or you took a big sniff of some fresh flowers and your sneezing was uncontrollable. While you would conclude this as your dust or pollen allergy acting up, would you be that...

Behind The Fabric: The Making & Benefits Of Bamboo Cotton

When we think of innerwear or loungewear, the first thing that comes to mind is soft and silky clothes that are breathable and comfortable to wear. So, it comes as no surprise that silky bamboo cotton is the up-and-coming star of the green fashion movement. While bamboo has been used for several purposes...

5 winter-proof benefits of Alpine Collection

Transitioning your wardrobe for a new season can be challenging. With a plethora of options available in the market, it’s easy to binge shop and end up with tons of sweaters that you won’t be wearing.To help you maximize the potential of your closet, we’ve compiled a list of 5 winter...

Trunks: Must-Have Wardrobe Essential!

Science has spoken. Yes, guys! Science. Experts and research carried out have proven that Trunks is an indispensable member of a men’s wardrobe-essentials. And we are all aware, great wardrobes have one thing in common: a strong foundation of essentials.