Discover Xyxx - An Indian Brand, Made For Indian Men:

The humble underwear for men has evolved from a piece of loincloth to having its very own product personality. This understated essential would have stayed neglected and unprioritized had it not been for its constant evolution and ultimate showstopper marketing. In time, men’s underwear grew to have its very own section in small stores, shopping complexes, and malls. Underwear for men became more than basics, it became a cultural revolution and a fashion statement.

The pandemic of 2020, had taught us many things. Among them is a recent trend of supporting local businesses and rising together to become stronger and smarter. Some of us have become conscious of the impact our clothes can have on the environment.

Our brand always prides itself on always staying ahead of the curve. Maybe that is why we have always been vocal about crafting timeless pieces for Indian men.

Our fabrics are sourced with the best quality, where every detail and stitch is taken care of, and nothing goes unnoticed or compromised. Our products are specifically crafted for the Indian millennial man.

From the traditionalist at heart to the connoisseur of refined taste, our underwear for men is designed for the man who values his ideals and has a sense of duty and purpose. The man who unwinds over weekends and does not shortchange his comfort for materialism. The Indian man of today, buys and supports local brands, and products of quality, he understands what it truly means to be independent.

XYXX is not just a brand where we make essentials. We are a sentiment. We are an Indian brand that makes innerwear, outerwear and athleisure for men, offering enhanced quality and comfort among Indian men.

Our menswear is made exclusively for the Indian climate, with lightweight, breathable and moisture-absorbent properties for all-day wear.


When choosing the best underwear brand in India, you should keep comfort, quality, and durability in comfort. Here are some tips to help you make the right choice.
Unlock Comfort with KL Rahul’s Favourites Edition

1. Comfort: Look for Indian men's underwear brands that use soft, breathable fabrics like cotton, Supima cotton and TENCEL™ modal, which are ideal for everyday wear, especially in India's hot and humid climate.

2. Fit: Choose underwear brands in India that offer a variety of sizes and styles to accommodate different body shapes and preferences. 

3. Quality: Good quality fabric ensures that your underwear lasts longer and maintains its shape wash after wash.

4. Moisture-wicking: In a country like India with high temperatures, and humidity levels, opt for men's underwear having moisture-wicking properties that can help keep you dry and comfortable throughout the day. 

5. Antimicrobial properties: Opt for men's underwear which is enhanced with antimicrobial fabric technology to keep bacteria at bay. This will reduce odour and promote freshness.  

6. Style options: Consider your personal style preferences when selecting underwear. Whether you prefer boxer briefs, briefs, trunks, or boxers, choose a brand that offers a variety of styles and colours to suit your tastes.

7. Price: While price shouldn't be the sole determining factor, it's essential to consider your budget when choosing the best underwear from men's undergarment brands in India.

8. Ethical and sustainable practices: If sustainability and ethical production are important to you, look for Indian men's underwear brands that prioritize these values. Consider brands that use organic or eco-friendly materials and adhere to ethical labour practices.

9. Return policy and warranty: Finally, check the brand's return policy and warranty to ensure that you can exchange or return the underwear if it doesn't meet your expectations or if there are any defects.


1. Which is the most comfortable t-shirt?

If you're looking for the most comfortable T-shirt for men, you've arrived at your destination. Browse through our website, add your favourites to the cart and get your faves delivered to your doorstep. These t-shirts are made from premium quality fabrics that offer the most all-day comfort and ensure a good fit.

2.Which fabric is most comfortable for t-shirts?

If you are looking for the most comfortable fabric, then just hop on to our website. Add to the cart and explore our curated collection of the most amazing tees ever. Our collection of casual solid tees will give you the right style for your personality.

3. Which tee can you wear on every occasion?

Explore the most comfortable tees only on our website. Made from high-quality fabrics, our tees will keep your style intact on all occasions. The versatile Supima, Iconique, Code, and Pace tees go wonderfully on all occasions.

4. What USPs of XYXX Crew make their men’s clothing different to other brands?

XYXX Crew brings you a premium collection of men’s innerwear, bottom wear, and athleisure. Our IntelliSoft technology and breathable fabrics like modal, and French Terry Cotton make our clothing line comfortable and relaxed for your everyday wear.

5. Does XYXX Crew have a physical store?

Yes, you can find XYXX Crew physical stores in different cities. They are available in Capital Mall, Vasai and Phoenix Market City, Kurla in Mumbai, Ashirwad High Steet Mall, Surat, Infinity Mall, Malad and Phoenix Citadel Mall in Indore.

6. What kind of men’s clothing collections do you have?

XYXX Crew is a men’s clothing brand, having a premium range of athleisure, loungewear and innerwear. XYXX Crew also brings you a collection of gym wear and winter wear for men.

7. Does XYXX have a boxer brief collection?

Yes, we do and you can explore our collection of briefs for men here. You can find Boxer Briefs, Briefs and Trunks for men made from the finest fabrics.

8. What type of fabric is used by the XYXX Crew?

Our menswear is crafted from premium and breathable fabrics like TENCEL™ modal, super-combed cotton, Supima cotton, cotton rich, nylon, thermal tri-blend fabric and French terry cotton.

9. Who is the brand ambassador of XYXX Crew?

Ace Indian cricketer KL Rahul is the brand ambassador of XYXX Crew - a men’s premium clothing, athleisure, loungewear and innerwear brand. 

10. What is the name of the founder of XYXX Crew?

Mumbai-based Yogesh Kabra is the founder of XYXX Crew. 

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