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There is a variety of underwear that you must try out at least once in your life if not all. The experience that comes from using a particular type of underwear determines whether it will make its way to your daily wear or not. While men prefer to stick to...

The image of Liam Payne, Niall Horan, Zayn Malik, Louis Tomlinson or Harry Styles posing or standing in briefs is indeed a treat to the eyes!  There is a common concept that most men are indifferent towards picking clothes and even underwear. However, men can make style statements in briefs...

With a wide range of men's underwear available in the market, it is quite challenging to pick the best underwear for men. The questions that mostly arise are: Which is the best underwear fabric? Which is the most comfortable men's underwear trunks, briefs or boxers? There are different fabrics for...

Can your choice of underwear tell what kind of person you are? Well, we’ve got news for you. Men’s underwear does just that. Think we’re exaggerating? Read on to find out:

When you hear underwear, do you think - cool waistbands? No?  Well, we’re about to change that.

Art and fashion: these two words are more innately linked than one can ever imagine. From fashion shows to designer editions - fashion is steadily evolving into a visual art like no other. We decided to take artistic fashion even a step further with our new innerwear collection: Artisto

While innerwear may have forayed into fashion, but the basics of it remains the same. Thus, if you are looking for the best underwear experience, here are a few factors you should consider when you shop for men's innerwear online:

David Beckham was called “Underwear Model of the century” by Fashion designer, Tommy Hilfiger. But we aren’t him. And underwear is not for public display or consumption, but that doesn’t give you the right to fit in horrible overstretched whites. Underwear does matter.  

Men's Underwear Styles say a lot about their personalities. There are many other ways to test one's personality. The zodiac signs and inkblot tests are some of the methods to know about a person's personality type. However, you may be taken by surprise if we ask you to look at...